What's Included?

Who To Talk To

This guide includes the FOUR categories of people to interview and who to leave out.  


How to get folks to say 'yes!' 

An interview request template is included with a secret tool that guarantees a consent-based enthusiastic ‘yes’! 


How to START the call and make them (and you) comfortable 

An interview frame up is included so you start on the right foot with everyone feeling comfortable and calm, ready to share honest answers.  


What to ask in the interview

A list of all the questions to ask in the order to ask them is included. You’ll be surprised what's NOT in the list.  


Where to conduct interviews

To get the best answers, the location of your interview is so important. I explain where NOT to host meetings and why.  


How to capture answers

Your interviewees are gonna drop GEMS. But how to you hang on to those gems? Directions for how to capture answers are included.  


What to listen for and how to USE what you learn to build your brand 

Anyone can ask questions, but I tell you exactly what you’re listening for. This guide features a FREE GIFT to help you INTEGRATE your findings to grow your business.

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    • Total payment
    • 1xIdeal Client Interview Guide$37
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    All prices in USD

    Need proof? Check out the success these entrepreneurs had using this guide:

    “I bought your Ideal Client Interview guide and WOW! is what I have to say about it. I’ve only done 3 interviews and patterns are already emerging. It’s stuff I would not have predicted or thought of. What a powerful place to start! If nobody has told you yet today that you know your stuff, let me be the first to do it. You know your stuff!”

    Kristine
     

    “Your Ideal Client interview template was so powerful. I didn’t have to worry about questions, and I learned so much about who I am serving and how and why. So thank YOU. You’re one of the first branding experts who did not make me feel like I wanted to throw up a little in my mouth when I heard the word ‘branding persona’”

    Hannah
     

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